Hire a Children’s Book Illustrator: Key Questions Authors Should Ask

I still remember one of the first authors I worked with. She had been carrying her manuscript in her bag for nearly five years. Every time she wanted to move forward, she got stuck on the same thing—illustrations. She didn’t know who to trust, or what questions to ask, so the project kept getting delayed. When she finally came to me, her biggest fear was signing the wrong contract.
That story is not unusual. In fact, I’ve met dozens of writers with the same hesitation. They’re excited about their story but nervous about the process of hiring an illustrator. If you’re at that stage—ready to hire a children’s book illustrator—let me share a few things I’ve learned in my 15+ years of doing this work. These aren’t rules from a business handbook. They’re real experiences, from real projects, with real authors who wanted their stories to shine.
Don’t Just Look at Style—Feel It
When you’re browsing portfolios, you’ll see plenty of talented people. The real question is: does their style feel right for your story?
I’ve had authors come to me with gentle bedtime tales, only to say they’d nearly hired someone whose work was sharp and comic-like. That mismatch could have completely changed the mood of the book.
Whenever someone approaches me, I always suggest starting with a free demo sketch. It’s like testing a paint color on the wall before covering the whole room. If you plan to hire a children’s book illustrator, don’t skip this. One small sketch tells you more than ten portfolio samples ever could.
Ask What’s Inside the Agreement
Contracts can be tricky. They’re supposed to protect you, but sometimes they confuse you instead. I’ve seen authors shocked to learn that the cover wasn’t included, or that they didn’t actually own the artwork after paying for it.
When I take on a project, I make things straightforward. No advance fees. Unlimited free edits once the final payment is done. Full clarity on who owns what. You deserve to know exactly what you’re signing before you put pen to paper. If you’re about to hire a children’s book illustrator, don’t be shy—ask these questions before committing.
Revisions Aren’t a Problem
I once had an author apologize to me for asking for changes, as if they were being difficult. I told them, “Revisions are part of the job.” A high quality children’s book artist should never make you feel guilty for wanting your book to look exactly how you imagined.
If you hire a children’s book illustrator who welcomes feedback, you’ll feel comfortable speaking up. That’s important. Silence leads to disappointment, but open communication leads to a book you can be proud of.
Timelines Matter—But Be Realistic
Here’s something I’ve noticed: many new authors underestimate how long illustrations take. They think it’s just “drawing a few pictures.” But a full book, with polished artwork, can take weeks or months depending on complexity.
In my process, I like to set milestones: character sketches first, then rough spreads, then color, then final touches. Authors know exactly when they’ll see progress. Before you hire a children’s book illustrator, ask about timelines. Not just the final delivery date, but also the checkpoints along the way. That way, you never feel left in the dark.
Start With the Characters
Children rarely remember the full storyline word for word—but they always remember the characters. I’ve had kids describe in detail the big ears of a bunny I drew years ago, even when they forgot the plot. That’s why I always design the characters first.
If you’re talking with illustrators for a children’s book, ask them to start with character design. Once the main character looks right, the rest of the illustrations fall into place much more smoothly.
Look Beyond the Portfolio
A portfolio can impress you, but it won’t tell you everything. I’ve worked with authors who previously hired illustrators with gorgeous portfolios—but those projects failed because communication broke down. Missed deadlines, unanswered messages, endless frustration.
When searching for children’s book illustrators, ask for references or testimonials. Find out how they worked with others. Reliability and attitude matter as much as talent.
Technical Details Are More Important Than You Think
This part doesn’t sound creative, but it’s necessary. If your illustrator doesn’t know about file formats, resolution, and printing standards, you may hit a wall when it’s time to publish.
I deliver print-ready files and digital versions, because many of my authors publish both on paper and online. Before you sign a contract, ask about this. It’s better to solve it early than to panic later when your publisher rejects the files.
Extra Guidance Can Be a Lifesaver
Some illustrators stop at sending you the artwork. Others—like me—go a little further. I often help authors with layout, file preparation, or even advice on platforms like Amazon KDP. For first-time authors, that guidance makes a huge difference.
So, when you’re finding illustrators for a children’s book, check if they offer any support beyond the artwork. You may not need it, but it’s comforting to know it’s there.
Final Thoughts
Hiring an illustrator is not just a transaction—it’s a creative partnership. Your words and their drawings will live together on every page. That’s why choosing carefully matters.
If you’re ready to hire a children’s book illustrator, ask questions. Ask about style, contracts, revisions, timelines, characters, and technical details. A good illustrator won’t just hand you pictures; they’ll work with you to bring your story alive in a way that children connect with.
After more than 15 years in this field, I can tell you with certainty: the best projects are built on trust. That’s why I still offer a free demo, no advance fees, and unlimited edits. It’s my way of showing authors they’re safe with me.
At the end of the day, your book deserves more than just nice pictures—it deserves beautiful children’s book illustrations that make young readers laugh, smile, and dream long after the last page.
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